Our shoes are suitable for all occasions and the idea behind them is that a pair of shoes should fit for several different occasions. Our shoes and brand aimed at young women who love design and want to follow the latest trends but also business women who are more classic and like different details.
Fashion by C was founded by Camilla Randehed and Magnus Johansson in spring 2009. Key words for Fashion by C is trendy and high quality. During our first 2 years Fashion by C had two exciting guest design cooperations, with Josefin Crafoord and Michaela Forni.
Since 2011 we have chosen to only focus on our own design, fashionable shoes with a rock look.
The marketing of the brand Fashion by C™ has been through traditional press (leading magazines), international press and new media such as Swedens biggest bloggers. Fashion by C has also appeared in several TV shows such as «eftertio — Tv4», «Så mycket bättre» and «Swedish Idol».
Inspiration for our autumn winter collection 2013 was grunge from the 80s. You can find everything from zebra boots with matching laptop bags to classic boots with different details.
Each collection has a unique story that is reflected in the collection.